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We’re currently looking for a forward thinking and creative Marketing professional to join our team to cover maternity leave for between 9-12 months on a part time basis. If you’re interested in joining a young and dynamic research agency, take a look at the responsibilities below and drop us an email with your CV and a short covering letter outlining your key strengths, what you can add to the role and your salary expectations. Email [email protected]

Pricing research is a critical step in the product lifecycle. CMR’s CEO, George Ashford looks at the role that qualitative research can play in its delivery.

Research Director, Alper Hulusi gives his view on the battle between traditional focus groups and their online counterpart.

In 2012, the market for 3D products reached $777 million, and is predicted to grow to $8.4 billion by 2015 as medical applications are developed. Research Manager, Lucy Little looks at how 3D printing is evolving in the medical industry and what the future is likely to hold.

What is it and what does it mean for market research?

Market research is subject to increasing rules around privacy, consent and participant compensation. Research Project Manager, Hayley Eades looks at the implication of the Sunshine Act.

Research Manager, Sarah MacKinnon provides an overview of gamification, one of the key innovations in market research at the moment.

Coined in 2002, the phrase “gamification” is a buzzword in the market research industry. But what is it and how can we use it to give clients better results?

If you want to know what patients think, don’t just ask healthcare professionals. CMR’s CEO, George Ashford highlights the benefit of gauging the patient’s view and the dangers of ignoring it.

CMR ponders the challenge of understanding how truly effective a medical device sales force is in today’s healthcare marketplace.

As market researchers we find it counter-intuitive to believe that a large group of random individuals may collectively give us more accurate responses than a handful of experts. But that’s exactly what the wisdom of crowds theory tells us to do.

Having worked in the Chinese market since 2003, CMR is well positioned to comment on the cultural nuances of market research in the world’s most populous nation. CMR CEO, George Ashford explains more.

With Anaesthesia being one of CMR’s strongest areas, Research Manager Sarah MacKinnon recently conducted a survey with 100+ European anaesthesiologists to gain their views on the future landscape of technology within anaesthesiology.

At CMR we are often asked how market research can help clients ensure they deliver products that genuinely meet the needs of the market.